Customized programs, contoured to your needs
The complexity of social media leaves many unsure of how to turn fans into customers. SherpaSocial's experience with Facebook, Instagram, Twitter and more lets you take a deep breath and step away from your computer. We specialize in establishing, or building upon, digital marketing plans. We identify, segment, and understand prospective audiences and make recommendations on the best ways to reach them. We work with our clients to outline a roadmap to keep marketing and communication plans on track to meet business goals.
SherpaSocial will help your company to distill its mission and focus on its most unique aspects, and then we spread the word. We have strong, durable relationships with political, environmental, food, wine, spirits, lifestyle and general business print and broadcast media, prominent blogs and other new media outlets. While you continue to do what you do best, we engage media outlets, communicating your message and supplying journalists and commentators with the support they need to promote your story. Media exposure is key to building brand awareness. From newspapers and magazines to televisions and tablet screens, we create buzz by placing your brand in the media, and thus, in the eyes of consumers who may very well be your next customers.
Whatever the project, SherpaSocial is your source for effective content that grabs your target audience's attention. Implementing email marketing campaigns. Planning professional photo shoots. Writing website and ad copy, blogging and editing. Today’s digital environment is very content-driven; many consumers would rather learn about products and services through videos, blogs or social media posts rather than traditional advertising. Our team is proficient in developing content calendars and executing these marketing strategies for our clients customized for their individual needs.
Increase brand awareness and place yourself in the spotlight with strategic community outreach efforts including event participation, organizational partnerships, product placements, sponsorship opportunities, influencer programs and more. Defined simply, grassroots marketing delivers your core message to the people where you live, work and play - and when done right, calls them to act. At SherpaSocial, we have years of experience developing and implementing grass-root strategy for non-profits, political campaigns, and small businesses who need the power of the people in their communities to drive their narrative.
SherpaSocial's event planning and promotion experience extends to fundraisers, grand openings, product launches, food and art festivals, fashion shows and more. We can help your company stage unique, memorable promotional events that will attract appropriate media and other guests and make resonant, measurable impressions. Let us help you plan your next event, or promote an occasion already in place.
Sometimes a full blown PR and Strategic Marketing program isn't the right fit. That's why SherpaSocial offers one-on-one consultations for businesses and individuals seeking to sharpen their skills as they put a comprehensive plan for self-marketing into place.
What We've Done.
We pride ourselves on the relationships we have built with our clients and enjoy working with them to develop, or build upon, existing marketing, PR and strategic communication plans. Our team collaborates with clients, ad agencies, PR firms and brokers to create tailored messages and effective marketing campaigns.
Brands we have worked for: (partial listing)
We tell stories better than most - how can we help you?